Umvelisi wesithuthuthu waseMelika uHarley-Davidson kutshanje uye waba sematheni xa ebhengeza ukupheliswa kwesithuthuthu sombane iLiveWire. Esi sigqibo sivuse intelekelelo kunye nengxoxo-mpikiswano kuluntu lwezithuthuthu, sishiya abaninzi bezibuza ukuba kutheni uHarley eshiye iLiveWire. Kweli nqaku, siza kuntywila kwizizathu ezibangela le ntshukumo imangalisayo kwaye siphonononge iziphumo zikaHarley-Davidson kunyeisithuthuthu sombaneishishini ngokubanzi.
I-LiveWire yi-Harley-Davidson yokuqala yokungena kwimarike yesithuthuthu sombane, kwaye yatsala ingqalelo enkulu xa isungulwa ngo-2019. Ngoyilo lwayo oluthambileyo, ukusebenza okumangalisayo kunye nobuchwepheshe obuphambili, i-LiveWire ibekwe njengenyathelo elinesibindi kwimarike yesithuthuthu sombane. ikamva lenkampani. Nangona kunjalo, ngaphandle kwe-hype yokuqala, i-LiveWire ayiphumelelanga ukufumana intengiso ebalulekileyo, ekhokelela uHarley ukuba athathe isigqibo sokuyeka imodeli.
Esinye sezizathu eziphambili zesigqibo sikaHarley sokulahla i-LiveWire sinokuthi sinento yokwenza nokusebenza kwayo kwentengiso. Nangona imakethi yesithuthuthu sombane ikhula, ihlala iyi-niche ngaphakathi kumzi-mveliso omkhulu wezithuthuthu. Ixabiso lokuqala le-LiveWire limalunga ne-30,000 yeedola, elinokuthi linciphise isibheno sayo kubaphulaphuli ababanzi. Ukongeza, iziseko zokutshaja ze-EV zisaphantsi kophuhliso, ezinokubeka umngeni kubathengi abanokubakho be-LiveWire abaxhalabileyo malunga noluhlu lwamaxhala.
Enye into enegalelo ekuthengisweni kakubi kweLiveWire inokuba lukhuphiswano kwimarike yezithuthuthu zombane. Abanye abavelisi abaliqela, abanje ngeZero Motorcycles kunye ne-Energica, babonelela ngee-e-bikes ngamaxabiso afikelelekayo kwaye baye bafumana indawo eyomeleleyo kwimarike. Aba bakhuphisanayo bakwazile ukunika ezinye iindlela ezinyanzelisayo kwi-LiveWire, nto leyo eyenza kube nzima kuHarley ukuba abambe isabelo esibalulekileyo semarike yesithuthuthu sombane.
Ukongeza kwizinto zentengiso, kusenokubakho imingeni yangaphakathi ephembelele isigqibo sikaHarley sokuyeka imveliso yeLiveWire. Kwiminyaka yakutshanje, inkampani ibiphantsi kohlengahlengiso olujolise ekuhleni imveliso yayo kwaye igxile kumandla ayo aphambili. Olu tshintsho lunobuchule lunokukhokelela uHarley-Davidson ukuba aphinde avavanye indawo ye-LiveWire kwipotfoliyo yemveliso, ngakumbi ukuba imodeli iyasilela ukuhlangabezana neenjongo zokuthengisa kunye nenzuzo yenkampani.
Nangona i-LiveWire iyekisiwe, kubalulekile ukuqaphela ukuba u-Harley-Davidson uhlala ezinikele kwizithuthuthu zombane. Inkampani ibhengeze izicwangciso zokuqalisa imodeli entsha yombane kwi-2022, ebonisa ukuba ibona amandla kwimarike yesithuthuthu sombane kwaye ayiyi kunika imizamo yayo kule ndawo. Imodeli entsha kulindeleke ukuba ifikeleleke ngakumbi ngokwexabiso kunye nokusebenza, kwaye inokumela isiqalo esitsha seHarley kwindawo yesithuthuthu sombane.
Isigqibo sokulahla i-LiveWire siphakamisa imibuzo ebanzi malunga nekamva lezithuthuthu zombane kunye nendima yabavelisi bezithuthuthu zemveli kulo mhlaba uguqukayo. Njengoko umzi-mveliso weemoto utshintshela ekufakeni umbane ngokubanzi, abavelisi bezithuthuthu bayasokola ukuba bangaziqhelanisa njani nokutshintsha izinto ezikhethwa ngabathengi kunye nenkqubela phambili yetekhnoloji. Ku-Harley-Davidson, i-LiveWire ingaba ngamava okufunda aya kwazisa indlela yayo yokuphuhlisa iimodeli zombane ezizayo.
Enye impembelelo enokubakho yesigqibo sikaHarley kukuba sinokubangela ukuba abanye abavelisi bezithuthuthu baphinde bahlole iindlela zabo zokusebenzisa izithuthuthu zombane. Imingeni ejongene ne-LiveWire sisikhumbuzo sokuba ukungena kwimarike yesithuthuthu sombane kufuna ukuqwalaselwa ngenyameko kwamaxabiso, ukusebenza kunye nokuma kwemarike. Njengoko abavelisi abaninzi bengena kwindawo yesithuthuthu sombane, ukhuphiswano lunokuqina kwaye iinkampani kuya kufuneka zizahlule ukuze ziphumelele.
Ukupheliswa kwe-LiveWire kukwaqaqambisa ukubaluleka kophuhliso lweziseko zombane zesithuthi. Njengoko imarike yezithuthuthu zombane ikhula, ukufumaneka kwezikhululo zokutshaja kunye noluhlu lwee-e-bikes ziya kuba zizinto ezibalulekileyo kubathengi. Abavelisi bezithuthuthu, kunye norhulumente kunye nabachaphazelekayo kushishino, kufuneka basebenzisane ukulungisa le mingeni yeziseko ezingundoqo kunye nokukhuthaza ukwamkelwa kwezithuthuthu zombane.
Ngokwembono yabathengi, ukupheliswa kwe-LiveWire kunokukhokelela ekwandeni komdla kwezinye iinketho zesithuthuthu sombane. Njengoko uninzi lweemodeli zifumaneka kwaye itekhnoloji iqhubeka nokuphucuka, abathengi banokuvuleleka ngakumbi kumbono wokuba nesithuthuthu sombane. Izibonelelo zokusingqongileyo, iindleko eziphantsi zokusebenza kunye namava okukhwela awodwa abonelelwa zii-e-bikes zinokutsala amaza amatsha abakhweli kwimarike yezithuthuthu zombane.
Lilonke, isigqibo sika-Harley-Davidson sokushiya i-LiveWire sibonisa amandla anzima emarike yesithuthuthu sombane. Ngelixa iLiveWire isenokuba ayikhange ibe yimpumelelo uHarley ebeyilindele, ukupheliswa kwayo akuthethi ukuba isiphelo senkampani singena kwizithuthuthu zombane. Endaweni yoko, imele utshintsho olucwangcisiweyo kunye nethuba lokufunda lika-Harley-Davidson njengoko iqhubeka nokukhokela imbonakalo yomhlaba yeshishini lezithuthuthu. Njengoko imakethi yesithuthuthu sombane iqhubeka nokuvela, kuya kuba ngumdla ukubona ukuba abavelisi baziqhelanisa njani kwaye benze izinto ezintsha ukuze bahlangabezane neemfuno eziguqukayo zabakhweli kunye neshishini leemoto elibanzi.
Ixesha lokuposa: Aug-09-2024