Xa ucinga ngoHarley-Davidson, umfanekiso wesithuthuthu esinamandla, esigqumayo mhlawumbi uthi qatha engqondweni. I-iconic brand yaseMelika kudala ifana nesandi sakudala kunye nokuziva kweebhayisekile eziqhutywa yirhasi. Nangona kunjalo, njengoko ihlabathi litshintshela kwiindlela zothutho ezizinzileyo kunye nezokusingqongileyo, abaninzi bayazibuza ukuba u-Harley-Davidson uceba ukwamkela uguquko lombane kwaye aqalise i-e-bike.
Umbono we-Harley yombane unokubonakala ngathi uphuma kwiingcambu zemveli ze-brand, kodwa u-Harley-Davidson wenze inkqubela phambili enkulu ekwamkeleni itekhnoloji yombane kwiminyaka yakutshanje. Ngapha koko, inkampani iye yaphehlelela isithuthuthu sayo sokuqala sombane, iLiveWire, esitsalele ingqalelo kuyilo lwayo kunye nokusebenza kwayo.
I-LiveWire imele ukungena kuka-Harley-Davidson kwimarike yesithuthuthu sombane kwaye ifumene uphononongo oluhle kubakhweli kunye neengcali zoshishino. Ngoyilo lwayo oluthambileyo, lwanamhlanje kunye nokukhawuleza okumangalisayo, i-LiveWire ibonisa ukuba i-Harley-Davidson iyakwazi ukuvelisa i-e-bike ephezulu ekhuphisana nemodeli ye-petroli yendabuko.
Ukongeza kwi-LiveWire, u-Harley-Davidson uphinde wazisa izicwangciso zokwandisa umgca wombane kunye noluhlu lweemodeli ezintsha kwiminyaka ezayo. Oku kubonisa ukuzibophelela kwenkampani ekwamkeleni ubuchwephesha bombane kunye nokulungiselela isizukulwana esitsha sabakhweli abafuna iindlela zothutho ezizinzileyo nezintsha.
Olunye lolona phuhliso lulindelweyo olusuka eHarley-Davidson kukuqaliswa kwesithuthuthu esinombane esijikelezayo. Ngelixa iinkcukacha malunga nemodeli entsha zisanqongophele, kulindeleke ukuba zinikeze umgangatho ofanayo wokusebenza kunye nentuthuzelo abakhweli be-Harley-Davidson abaye bayilindele, kodwa ngeenzuzo ezongezelelweyo zokukhutshwa kwe-zero kunye nokukhwela okuzolileyo.
Ukufudukela kwizithuthuthu zombane ayisiyonto nje iqhelekileyo yeHarley-Davidson; Eli linyathelo lesicwangciso sokuhlala ufanelekile kwimarike eguqukayo ngokukhawuleza. Imfuno yezithuthi zombane, kuquka izithuthuthu, kulindeleke ukuba inyuke njengoko amazwe amaninzi kunye nezixeko zisebenzisa imithetho engqongqo yokukhupha izinto ezikhutshwayo. Ngotyalo-mali kwitekhnoloji yombane, i-Harley-Davidson izibeka njengeyona nto icinga phambili kunye neyokusingqongileyo ekulungeleyo ukuziqhelanisa neemfuno eziguqukayo zabakhweli emhlabeni jikelele.
Ukongeza kwiinkxalabo zokusingqongileyo, ukunyuka kwezithuthuthu zombane kunika ithuba lokuba u-Harley-Davidson akhangele iqela elitsha labagibeli. Iibhayisekile zombane zithathwa ngokuba zilula ukuzisebenzisa kwaye zilungele abaqalayo, nto leyo ebenza babe nomtsalane kubakhweli abancinci kunye nabakhweli bezithuthuthu ezintsha. Ngokunikezela ngeemodeli ezahlukeneyo zombane, i-Harley-Davidson inokwandisa isiseko sabathengi bayo kwaye ibhenele kubaphulaphuli ababanzi.
Kakade ke, ukutshintshela kwizithuthuthu zombane akukho mingeni. Enye yeenkxalabo eziphambili kubakhweli abacinga ukuthenga i-Harley yombane luluhlu lwexhala. Ngaphandle kwenkqubela phambili ebalulekileyo kubuchwepheshe bezithuthi zombane kwiminyaka yakutshanje, izithuthuthu zombane zisajongwa njengoluhlu olulinganiselweyo xa kuthelekiswa nezithuthuthu eziqhutywa ngepetroli. Nangona kunjalo, njengoko itekhnoloji yebhetri iqhubeka nokuphucuka, uluhlu lwezithuthuthu zombane kulindeleke ukuba zande, ukunciphisa le nkxalabo phakathi kwabathengi abanokubakho.
Olunye uqwalaselo lweHarley-Davidson sisixhobo sokutshaja isithuthi sombane. Njengoko abakhweli abaninzi betshintshela kwizithuthuthu zombane, imfuno yezikhululo zokutshaja iya kwanda. U-Harley-Davidson kufuneka asebenze kunye namaqabane kunye nabachaphazelekayo ukuqinisekisa ukuba abakhweli banokufikelela kwiinketho zokutshaja ezifanelekileyo nezithembekileyo, ngakumbi kwiihambo ezinde.
Ngaphandle kwale mingeni, ikamva likaHarley-Davidson lihlala liqaqambile njengoko libandakanya itekhnoloji yombane kwaye lilungiselela ukukhulula iimodeli ezintsha zombane. Ukuzibophelela kolu phawu kwinguqulelo nozinzo kububungqina belifa lalo elihlala lihleli kunye nokuzimisela ukuziqhelanisa nemeko ehlala itshintsha yeshishini lezithuthuthu.
Lilonke, ngelixa ingcamango yeHarley yombane isenokubonakala ikude ngaxeshanye, kucacile ukuba uphawu luyamkela ngokupheleleyo inguqu yombane. Ngokuphehlelelwa ngempumelelo kwe-LiveWire kunye nezicwangciso zeemodeli ezizayo zombane, uHarley-Davidson ulungele ukukhokela imarike yesithuthuthu sombane. Nokuba ungumntu othanda iHarley okanye umtsha kwihlabathi lezithuthuthu, ithemba leHarley yombane limele ikamva elichulumancisayo nelithembisayo lophawu oludumileyo.
Ixesha lokuposa: Apr-17-2024