Paunofunga nezvaHarley-Davidson, mufananidzo wemudhudhudhu une simba unodzvova unogona kuuya mupfungwa. Iconic brand yekuAmerica yagara yakangofanana neyemhando yepamusoro uye manzwire emabhasikoro echinyakare ane gasi. Nekudaro, nyika painoshanduka ichienda kune dzimwe nzira dzekufambisa uye dzine hushamwari kwezvakatipoteredza, vazhinji vari kunetsekana kana Harley-Davidson anoronga kugashira shanduko yemagetsi uye kutanga e-bhasikoro.
Pfungwa yeHarley yemagetsi inogona kuita senge yekusimuka kubva kumidzi yechinyakare yechinyakare, asi Harley-Davidson akafambira mberi zvakanyanya mukugashira tekinoroji yemagetsi mumakore achangopfuura. Asi izvo, kambani yakatanga mudhudhudhu wayo wekutanga wemagetsi, iyo LiveWire, iyo yakwezva kutarisisa kune kwayo dhizaini nekuita kwayo.
LiveWire inomiririra kupinda kwaHarley-Davidson mumusika wemudhudhudhu wemagetsi uye yawana ongororo yakanaka kubva kuvatyairi nenyanzvi dzeindasitiri. Nekushambidzika kwayo, dhizaini yechizvino-zvino uye kumhanyisa kunoshamisa, LiveWire inoratidza kuti Harley-Davidson inokwanisa kugadzira e-bhasikoro remhando yepamusoro rinokwikwidzana nemhando dzechinyakare dzinoshandiswa nepeturu.
Pamusoro peLiveWire, Harley-Davidson akazivisawo hurongwa hwekuwedzera mutsara wayo wemagetsi nenhevedzano yemhando nyowani mumakore anotevera. Izvi zvinoratidzira kuzvipira kwechikwata kumbundikira tekinoroji yemagetsi uye kugovera kuchizvarwa chitsva chevatasvi vari kutsvaga nzira dzekufambisa dzinogara dziripo uye dzine hutsva.
Chimwe chezvinhu zvinotarisirwa kuitika kubva kuHarley-Davidson kuvhurwa kwemudhudhudhu wemagetsi. Nepo ruzivo nezve modhi nyowani ichiri kushomeka, zvinotarisirwa kupa mwero wakafanana wekuita uye nyaradzo iyo vatasvi veHarley-Davidson vauya kuzotarisira, asi nezvakawedzerwa mabhenefiti e zero emissions uye kukwira kwakanyarara.
Kuenda kune midhudhudhu yemagetsi haisi tsika yeHarley-Davidson chete; Iri idanho rekuita kuti rirambe rakakodzera mumusika uri kukurumidza kubuda. Kudiwa kwemotokari dzemagetsi, kusanganisira midhudhudhu, kuri kutarisirwa kukwira sezvo nyika zhinji nemaguta ari kuita mitemo inoomesera kuburitsa hutsi. Nekudyara mutekinoroji yemagetsi, Harley-Davidson arikuzvimisa senge rekufunga-mberi uye rinoziva zvakatipoteredza mhando yakagadzirira kuenderana nekuchinja kwezvinodiwa nevatasvi pasi rese.
Mukuwedzera kune zvinetso zvezvakatipoteredza, kukwira kwemotokari yemagetsi kunopawo mukana weHarley-Davidson kukwezva boka idzva revatasvi. Mabhasikoro emagetsi anowanzoonekwa seari nyore kushandisa uye akakodzera kune vanotanga, izvo zvinoita kuti vataridzike kune vatasvi vadiki uye vatsva vemidhudhudhu. Nekupa mhando dzakasiyana dzemagetsi emagetsi, Harley-Davidson inogona kuwedzera vatengi vayo uye kukwezva kune vakawanda vateereri.
Zvechokwadi, kuchinja kune midhudhudhu yemagetsi hakusi pasina matambudziko. Chimwe chezvinonyanya kunetsa kune vatasvi vanofunga kutenga Harley yemagetsi ndeyekushushikana. Pasinei nekufambira mberi kwakakosha muhunyanzvi hwemotokari yemagetsi mumakore achangopfuura, midhudhudhu yemagetsi ichiri kutariswa kunge ine huwandu hushoma kana ichienzaniswa nemidhudhudhu ine peturu. Nekudaro, sezvo tekinoroji yebhatiri ichiramba ichivandudza, huwandu hwemidhudhudhu yemagetsi hunotarisirwa kuwedzera, zvichideredza kunetseka uku pakati pevanogona kutenga.
Imwe fungidziro yeHarley-Davidson imotokari yemagetsi yekuchaja zvivakwa. Sezvo vatasvi vakawanda vachichinjira kumidhudhudhu yemagetsi, kudiwa kwezviteshi zvekuchaja kuchawedzera. Harley-Davidson anofanirwa kushanda nevabatsiri uye vane chekuita nekuona kuti vatasvi vanokwanisa kuwana zviri nyore uye zvakavimbika sarudzo dzekuchaja, kunyanya nzendo refu.
Pasinei nematambudziko aya, ramangwana raHarley-Davidson rinoramba rakajeka sezvo richimbundira tekinoroji yemagetsi uye kugadzirira kuburitsa mhando dzemagetsi matsva. Kuzvipira kweiyo brand kune innovation uye kusimba chiratidzo chekugara kwayo nhaka uye kuda kuchinjika kune inogara ichichinja mamiriro eindasitiri yemudhudhudhu.
Zvese mune zvese, nepo zano remagetsi Harley ringave rakaita sekunge rave kure pane imwe nguva, zviri pachena kuti mhando iri kugamuchira zvizere shanduko yemagetsi. Nekuvhurwa kwakabudirira kweLiveWire uye zvirongwa zveanouya matsva emagetsi modhi, Harley-Davidson akagadzirira kutungamira musika wemudhudhudhu wemagetsi. Kunyangwe iwe uri shasha yeHarley anofarira kana mutsva kune nyika yemudhudhudhu, tarisiro yemagetsi Harley inomiririra ramangwana rinonakidza uye rinovimbisa reiyo iconic brand.
Nguva yekutumira: Kubvumbi-17-2024